But they made that error long before buying QNX. By the time they bought QNX they had probably lost too much ground to turn it around.
But they made that error long before buying QNX. By the time they bought QNX they had probably lost too much ground to turn it around.
There were other issues that were much smaller in the bigger picture like android app support on BB10 coming a little late as well as the devices in general had a somewhat underpowered SoC. All of these contributed to slow adoption, but the fact they were promoting new models of the Bold while their warehouses were full of the Z10 was really what did them in.
That's kind of exactly what I meant, though.
Nokia made an almost identical mistake, before the Microsoft acquisition, by not doing a timely migration path from Symbian to Meego. The old business was a cash cow so they kept it going, not taking the new thing seriously.
Not familiar with BB lineage I checked the Wiki for the release dates and ... wow.
Not quite an offtopic: people bash me when I point out what Burning Platform is the result of the previous Nokia shenanigans, so blaming it all on Elop is like blaming the fire for charring your steak you forgot on the BBQ.