Gatorade was invented in 1965, and the cross country shoe in the 70s. Prior to that it was the wild west, no one studied or knew anything about this stuff really prior to that.
They drank cold coca-cola that was defizzed every five miles, which surprisingly has good fuel as sugar with caffeine
https://www.runnersworld.com/advanced/a20827587/history-in-t...
2:30 marathon at 10,000 feet in August heat is pretty damn impressive given the poor shoe quality over 50 years ago.
And a ton of phosphoric acid.
So drinking water and a sip of cola is fine, but drinking cola against thirst has side effects as you need water to process lots of sugar.
Consuming plain water during really long endurance events can cause hyponatremia. Not recommended. But for the short 10k and under running events that most of us do, it doesn't really matter much.
> James Sullivan, the chief organizer of the games, wanted to minimize fluid intake to test the limits and effects of purposeful dehydration, a common area of research at the time.