Luckily, I don’t think Yahoo! and the Washington Post care an awful lot about the sort of people who log into Facebook at most once a week, and then mainly to use chat.
I think this sort of thing will add to the downfall of facebook. Non-savvy internet users love facebook, but it only takes one learning experience (such as seeing broadcast that you read a highly-embarrassing article) for people to become wary.
A friend of mine publicly read "How to improve your sex drive". She's in a relationship....
Amen to that. This is a pox on what should otherwise be a normal hyperlink.