Inexpensive is not a word I'd use to describe a mask you need multiple of in a week and monthly replacements of thereafter. For a virus that affects the entire world, "developing" and "developed", it's not an easy sell.
But this rather harmless inference could've been promoted instead of the fake initial narrative of "masks are not that useful, save them for medical staff" that happened early on in the pandemic. Policymakers should never be gatekeeping information and acting like the public is too dumb to solve resulting supply-side issues.