I think the percentage of iPhone users for who this would matter is very small. It's similar to how many people care about using a different browser than Safari on iOS (or Chrome on Google): in the US at least, those two browsers have ~95% market share.
Oh yeah? Then why don't they permit you to choose an App Store, a browser, a messenger, a blah blah blah...
And there are plenty of messaging apps on iOS.
App store, sure, they don't allow sideloading, but that's a different matter (and the number of users, not devs, who care about that is even smaller)
In all other countries, the "browsers" on the App Store are only skins on top of a crippled version of Safari.
You can set your browser to a Chrome UI wrapper around a Safari Webview. You can do this with any [browser] UI wrapper around a Safari Webview, as long as [browser] has received the relevant entitlement from Apple.[0]
Outside of the EU, all browser apps on iOS must run Safari's engine.[1]
[0]: https://developer.apple.com/documentation/Xcode/preparing-yo...
> Request the default browser entitlement by filling out the Default browser entitlement request form. If your request is accepted you get both the default browser entitlement, and the com.apple.developer.browser.app-installation entitlement. If you have the default browser entitlement, fill out this form to receive the app-installation entitlement for your browser app.
[1]: https://developer.apple.com/documentation/browserenginekit
> Important: To distribute an app that uses an alternative browser engine, you need to request the relevant entitlements for your developer account. For more information and to request the entitlements, see Using alternative browser engines in the European Union.
How do people imagine ad blockers get implemented? Why do they assume ad blockers will be supported by Apple, which once ran an ad network and runs an ad network in Apple News, forever?
If publishers wanted to support only ad-block-blocking browsers, that's their prerogative too! I don't either think Apple should get to decide that ads are protected if you appear in Apple News, but ads are not protected if you appear in Mobile Safari.
People opposing choice: it never ceases to surprise me.
But more than that, why are your arbitrary expectations any more important than their arbitrary requirements?
How much is run entirely on device so far is unclear, but the sessions later in the day should expand on that.
I don't even care much because I don't think "assistants" are good for much of anything, but if I have to use one, Siri is not the one I would like.
If that turns out anything like Siri, then surely you would understand why people want a bring-your-own-model framework.
This is also coincidentally the reason I got rid of my Apple products. The experience fucking sucks! The only way things get better is if you buy more hardware, which probably makes the average mall-addicted American smile but makes me want to vomit. Everything is upsell, and not just upsell where you can improve the experience. No, you have to buy Apple's solution because every third-party is wrong and can't be trusted. They will gimp anyone that does not compensate them handsomely and rob the only people brave enough to offer their users an improved experience. The devil takes notes during Tim Cook's business meetings. They deserve everything coming to them, and they know it too.
So try it. Watch them go along, "doing their own thing", and then watch them come back limping and bruised after the FTC gives them a worse beating than Microsoft got in the 90s. We know why Apple is mad about this, it doesn't matter. They can go quietly or we can make this a long, protracted process. Microsoft got away lucky when you think about it, still all in one piece.
It makes the whole point of paying more for better hardware completely moot, because if you going to need to rely on cloud "service" stuff, you might as well get cheaper hardware from the other companies who do that much better than Apple ever did.
I like their stuff (well the hardware at least) but I also don't want to buy more stuff from them, it's just not sustainable and they already make too much money anyway.