What about the numerous other email providers?
You can't even ask tech people to make a choice for you because they all say different things.
Other domains like cars, medicine, construction, whatever have established standards because they have recognized that individuals simply _cannot_ make an informed choice, even if they want. I'm eager to say that only information technology likes to call the user "unwilling" and "lazy" instead, but actually individuals from other domains do that too. Luckily, the established standards are mandatory, so their opinion doesn't count.