Insightful article. Not something I had considered before, but also...isn't this just a fancy way of defining a geometric sequence thats convenient for values in base-10?
The caption on the graph (and the paragraph before the graph) directly addresses this: "This graph shows how any value between 1 and 10 is within ±10% of an E12 series value, and its difference from the ideal value in a geometric sequence."
In contrast, musical notes don't, their frequencies return to powers of 2.