> people associate the strong brands of the Volkswagen Group with their first car – and with affordable mobility

Living in France I do associate VW (and especially the Golf) with reckless idiots who drive way too fast and tailgate cars all the time. I don’t know if it’s a local phenomenon but I never thought of that brand as cheap or anything like that.

It’s the only brand that gives me a Pavlovian response of fearing for my life when I see one in my mirror.