Because that car is a highly stylish car aimed at upper middle class people, and has the styling, pricing, and marketing to match.

The Jeep is going to be midmarket with probably a lot of cost-cutting features. Probably not as nice fit and finish and such and will probably hit the $25k price point, after the $7500 subsidy.

If I had to guess it might be an electric version of the ICE Jeep Compass which starts at $25k. EV motors and batteries are reaching an economic point where they are becoming practically drop-in replacements for ICE drivetrains. The engine, drivetrain, emissions, etc stuff is also expensive. Assembly I imagine is cheaper too because electric cars are simpler machines.