A year ago everyone was trashing Google for being ahead for years on the science of AI, but completely failing to productize it. "OpenAI is going to eat Google's search business for lunch", was the prevailing narrative. This is what people said they wanted!
I'm sure it's clear to everyone now[0] that genAI is not a search solution, and Google's former approach of quietly putting AI into phones and products without it being flashy and in-your-face was actually a better strategy.
[0] Just kidding, I'm certain that the industry and especially the people running Google will learn all the wrong lessons from this.