I just think it's interesting that a company who's branding is so strongly tied to that demographic is cool with being seen so loudly on the wrong side of this by young people and the left
[0] https://www.pewresearch.org/short-reads/2024/04/02/younger-a...
Yeah, no. A very loud group of young college aged students are currently taking in a side in a conflict they know very little about. That's about it.
https://www.pewresearch.org/short-reads/2024/04/02/younger-a...
60% of young adults say they support Palestinian people. That number is only 46% for Israeli
A majority of 18 to 29-year old Americans have a favourable view of the Palestinian people, a historic high. That's favourability, not one side or the other, and the phrasing in respect of the people is important.
33% sympathise more with Palestine than Israel and 27% reject Israel's reasons for fighting Hamas (34% believe Hamas' fight is valid).
These numbers are historic enough to not have to twist them.
"a third of adults under 30 say their sympathies lie either entirely or mostly with the Palestinian people..."
that is not majority.
https://www.sweetgreen.com/mission
"Building healthier communities by connecting people to real food"
It seems to be about sustainability, climate change, animal welfare, and convenient quality food.
> Alleviating food insecurity in black communities
> Championing black farmers + partners
> Creating a more diverse, equitable + inclusive team
> Supporting our team’s ability to vote
I think it's fair to say a generalized approach of being on the "right side of history" is core to their marketing
> To achieve our mission, we are committed to embracing diverse voices and providing equal opportunities because a business can only be as healthy as the community it serves.
It would be great (but unlikely and possibly illegal) to see a company put a list of the voices they don't want to represent on a page like this so we can see if the omission of some initiatives/voices/whatever is intentional or accidental.