An iPad will never replicate the beauty of a human playing a piano or a violin.
It’s dumb consumerism trying to make us believe that life comes down to buying rather than living.
An iPad will never replicate the beauty of a human playing a piano or a violin.
It’s dumb consumerism trying to make us believe that life comes down to buying rather than living.
Might boost sales to everyone who has never heard a violin...
I mean, one of its primary uses is to replicate the beauty of a human playing piano or violin via videos and recordings.
Aside from that, isn’t this just an appeal to tradition? An iPad is a tool just like a piano or the violin, people make beautiful music with them all the time.
I am sure there were curmudgeons saying that the piano and violin would never replicate the beauty of the human voice when they were the top technology of the day.
A real piano is a big single use device, in theory yeah, but I imagine for the people playing it the direct control over the things making the sound that is irreplaceable. There's things that will always be impossible on a VST instrument because it's construction (Prepared Piano [0]), and vice versa [1]. They seem like two different avenues of artistic expression to me.
[0] https://en.wikipedia.org/wiki/Prepared_piano [1] https://en.wikipedia.org/wiki/Synthesizer
I agree completely, this is the point I was trying to make.
People are treating the iPad and the piano as fundamentally different despite both being tools that are equally as capable of making beautiful music in the hands of a talented musician in my eyes.
Videos and recordings don't actually replicate those things. They approximate them. Recordings leave out tons of really important expression.
(In all seriousness I do agree btw, there’s value and worth in all the art and forms of art we’ve created … but I’m reacting a bit to the “one step backward in historical progression is the pinnacle of achievement” … plus I have to say I’m pretty impressed with the visual and cinematic quality of the Apple ad itself and find the contextual outrage a bit weird - comparing it to the Ridley Scott ad is wild too - not every creation has to be an iconic achievement of a master, but is untrue this particular ad wasn’t interesting and well executed and I feel bad for the creative crew that developed and produced it)
Anything less is a crude shortcut afforded us by our decadent culture of consumption.
No. It's an appeal to something that is eternally true.
Especially without subscriptions.
Apple's destruction of the real and of tradition is also a bid against longevity and ownership.
And now through this global marketing effort, everyone who proudly displays apple gear is complicit in their desire to crush tangible media.
I'm also quite sure even unskilled musicians will prefer the feel of practicing and playing on a slightly out-of-tune old upright to a cheap electric synth-action keyboard or (ugh) a glass touchscreen.
It's just a tool.
Perhaps this is true, but it is entirely limited to replicating a _recording_ of the instrument. An iPad cannot replicate (or even come close to) the sound of a human playing a piano that you hear in person.
its like smelling fresh apple pie vs smelling an apple pie car freshener. The idea gets across, but it can never be the same.