Thanks for your response. So far, we've been trying to reinvest our revenue into dev, Ips, etc... Here in Denmark, the tax system isn't very startup-friendly. So we're currently working on relocating to the US.

I’ll be researching the term "cattle versus pets" in sales, which is interesting and I'd never heard it before.

Regarding the sales team, I heard from Jason, the founder of Saastr, that offering a base salary with a commission structure up to a certain cap could be a good approach. This way, there's a strong incentive for the salespeople, while also ensuring they generate at least as much revenue for the company as they take home. I’m still unsure about the next steps because we're running on the blade with unexpected expenses like a massive one-night 10B request DDoS attack and a dispute over our logo with Apple.

Thanks