It can have a different input and appears to display things in three dimensions, and maybe someone will come up with a killer app. Currently though I just connect my macbook to it and use that as the input, I think that'll be enough once Apple slims the pro down a little.

There maybe some interesting new ways to display text, I'm surprised there aren't already more three dimensional visual apps created. The gucci thing is cool and some of the 3d aspects aren't that well done.