As a musician myself, I don't want fans, I just want a vast audience to hear my music so that a percentage of people out of it connect with it and collect it. No merchandising involved beyond the music, and streaming it is free... Social media dictates that all musicians need fans to grow, and that is toxic towards good authentic music happening. Major labels manufacture artists, and assemble teams of people that take actors and turn them into musicians, then the marketing machine makes up entire stories, and even lies about these musicians that can't hold up when the budget runs out. If you recall Milli Vanilli, that's just one instance of manufactured artistry. Now with Ai, it's just Milli Vanilli without collateral damage and artists to pay, the good thing though is the whole charade only works for Pop music, and it may entertain fans for short periods of time, as seen with pretty much all the BackStreet Boys, No comebacks Alright!
I'm glad I don't make Pop music, and I'm working to make timeless music, the POP life is not for me.