My point is that AI is an exceptionally powerful tool that can shape society by creating a huge amount of information that may be detrimental to society. And, much of this content creation will happen behind closed doors without much fanfare at all. Only, we will be exposed to it and modified by it. While the news and media will advertise the popular stories, what really concerns me is how much of this is being done without our knowledge and how much it can change society without us knowing a thing about it.