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In a job situation (where you have fulltime HR folks and a relatively small pool of applicants), this works greak.

But, I suspect he has the same problem PG has. Rejection doesn't mean that something went wrong. And, in a high-volume scenario like this, he sure as hell doesn't have time to give people thorough responses.

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I have a hunch he could spend a day or two sending out personalized emails to each person, be it one paragraph or a page in length. He's in the business of building people to be stronger marketers; he's not doing much a service to them in telling them they are awesome but not awesome enough.

I think Godin could learn a bit from the devotion Gary Vaynerchuk shows to his audience.

Agreed. But he didnt have to patronise them with a response like that..... :)

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