Sorry if I didn't make this clear in the blog post, but the part I'm most upset about is not that I got the takedown notices... it's that they are using bogus takedown notices at all. Read the emails between me and the "SVP Interactive" at LifeShield and also with the rep from the IP Protection company (who admits that I'm right, the takedowns are bogus). I'm not whining about being inconvenienced.

Oh, and it isn't that they "managed to screw up" ... they completely own up to what they've done (and continue to do). They know it's wrong, but decided to keep doing it because it was getting results. All this was covered in the blog post.

Also, I'm nowhere near spent.