Hacker News Reader

Comment by FirmwareBurner | Hacker News Reader

Still calling your new 64-bit chips STM32, just like your 32-bit chips, instead of STM64, feels like your branding/marketing team is asleep at the wheel or just non-existent.

Even Nintendo figured that out ~30 years ago.

View on HN

It sounds like maybe they intend this to be the bridge to the next thing?

Like this for example:

"developers can use the same STM32Cube tools"

So maybe they are saving STM64 for something that has more breaking changes, requires a different toolset, etc?

Well its a mixed 32/64 bit core, and I guess they want to emphasize the backcompat with STM32MP1 more than the 64bitness.

AMD Athlon 64 was also backwards compatible to 32 bity yet nobody was confused about that from the 64 in the name, that it would somehow only run 64 bit code.

It's more the reverse of that implication. E.g. 2 years from now a 64 bit only STM chip could well be released instead of a hybrid 32 bit and 64 bit that also is fully 32 bit compatible. That's not really a problem on backwards-compatibility focused x86 where ~20 years after AMD64 the newly launched 7950X still supports booting ~30 year old 16 bit MS-DOS (and maybe older, I haven't tried).

What's even more strange is that they have no problem marketing their 8-bit MCUs as STM8

STM32 is a very strong brand in the MCU space...

But everyone in that space would immediately understand that STM64 are 64 bit designs from the same company, no?

Still seems very strange to label 64-bit processors STM32...

Indeed it is, but maybe they should call it STM3264 :D

Partner up with the USB folks and call it STM32.6-Gen4.

STM32-C

They already have an STM32C0 Series at the very other end of the performance spectrum starting @0,24$ per chip.

STM64 subsystem for STM32

You have backwards

Or STM32x2

You have no idea the absolute shit show that semiconductor part naming is

And it's because of egos of marketing departments that think they know better than engineers.

I shit you not, Microchip has a over 400 page internal PowerPoint that covers decoding their schemes and they keep adding more.

It's like when Microchip bought Atmel they released the XTiny series. And they're not even that similar, so it has caused just a bunch of confusion. I suspect the same will happen with the STM32s that kinda are but also aren't.

Or they can spend less in SEO using a similar name and from the same family?

NXP also has an automotive line of chips called S32. In addition to only some of that line being 32-bit, it's terribly confusing to have those juxtaposed with STM32... would be nice for one of them to change their naming up a bit

Like win32?

Reply on news.ycombinator.com