Force the members of the board to constantly fly on the affected models until questions are answered and fixes are delivered.
Call it "ultimate dogfooding".
Either they're being hyperbolic and there's zero risk to the board members, or they aren't and thus the board members have a vested interest in making sure the planes become a lot safer a lot quicker.
It's a win either way.
Execs will 100% do the dangerous thing to make more money even if it puts themselves in immediate danger. Execs rarely have a well developed understanding of risk, and will happily take an 80% risk with the downside being dying.
They are gamblers, not rational.
Their personal reputations are still largely intact.
> Their personal reputations are still largely intact.
Well person who would be attending country club would know that they raised shareholders value and more than likely helped to them to gain X millions of Dollars.