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It's also becoming very apparent that the studios can't support the level of investment their having to make to develop AAA either. A bit like the movie studios, dropping billions on titles that can only make money back if they manage to be the #1 hit of the year.

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Well, the total gaming industry is almost 10 times bigger than the entire movie industry. So it actually makes more sense to try and create a hit game than a hit movie. We already have seen two new surprise super hits since the start of the year on steam. When was the last surprise hit like that from a big movie production? Probably the Mario movie from almost a year ago.

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