My problem with custom GPTs is that it's still building off of the chatbot fine tuned version of GPT-4 which incorporates a hardcoded system message in between yours and the model as well as reflects a very Goodhart's Law driven alignment.
For example, it's next to worthless for creative writing tasks - but it doesn't need to be.
Here is an example of a response to requesting chat suggestions as absurd and bizarre as possible from the current model:
> If you had to choose between eating a live octopus or a dead rat, which one would you pick and why?
It's stochastic so there's a variety but they are generally pretty dry and often information based (explain gravity to flat earthers, describe Earth culture to aliens, etc).
Here was one of the generations from the pre-release chat model integrated into the closed beta for Bing:
> Have you ever danced with a penguin under the moonlight?
I know which one of these two snapshots I'd want to build off of for any kind of creative GPTs, and it's not the one available to power GPTs.
The industry needs SotA competition in alignment strategies and goals badly if we want this tech successful outside of a narrow scope of STEM applications, and the reliance on GPT-4 synthetic data to train its competition isn't helping.