the person you're talking to probably earned a commission or bonus based on how many they can convince to sign up.
This is what happens to gov't incentive programs - the cash and value generation is distorted.
Look at how homelessness problems in california is not solved, despite paying more than some $200k per homeless person in subsidies and grants. This is more than most (or any) job would've paid to that person. And yet, it fails to achieve anything of note, because the value generation (taxation) is _not_ aligned with the value recipient (which is not the homeless person, but the various orgs that spring up to eat the value while attempting to prolong the gov't subsidy/grant).
Have a watch of https://www.youtube.com/watch?v=PNxQ8JWxWMA