It's also interesting to see that they firmly state wool is not vegan. This while linking to an article that very clearly state that is not as black and white. In fact, wool can be vegan. Now, I understand that finding a layer of wool sourced from sheep kept as pets is probably next to impossible. But I feel like the author didn't even give it a go.

Side note, the article they link to about alternatives states

> The most common vegan alternative to wool is organic cotton. Now cotton is not perfect, as it requires a lot of water to produce, but I’ve found it to be the best functional alternative.

Which for clothes I guess is true. But it also is interesting to me how easily they brush past the water issue.

It is the sort of thing I personally often get stuck on as a consumer trying to do the right thing. There are so many things to weigh against each other that sometimes it seems like it is impossible to make the right choice.

I suppose making any choice is better than making no choices though. I just wish it was easier for me in these type of situations.