A good example of normalization is that a twitch/YouTube streamer with a large following set up an automated TTS system for his chat to read user messages using ai versions of the characters from gta5, which presumably includes Ned Luke. It's cute and very casual but that also makes it kind of insidious in that now any random user can put words into Ned's mouth without even learning how to use the tech, and it'll be broadcast to a big audience.