The only reason it's not already $10M/BTC is that noone understands what it is - many people think they do, but they don't. As someone who has studied the subject for 100s of hours, I haven't come across a single valid argument for why it won't absorb all the stored value in the world over time. The hardest part is just being patient while everyone figures it out.
The supply halving every 4 years helps to bring it to their attention :)
Regarding potential value, this article offers food for thought: https://t.co/eLqJCYeCKW