You're talking about Transactional emails? You cant unsubscribe from TRANSACTIONAL emails. That's why they're transactional...not marketing. It's really important to differentiate that.
I'm asking how does Google differentiate between a transactional and a non transactional email?
They also say in their guidelines
> *Marketing messages and subscribed messages* must support one-click unsubscribe, and include a clearly visible unsubscribe link in the message body.
So how is Google determining what is a Marketing/Subscribed message? If they're not, then am I required to tack on this header to ALL emails regardless of type or risk getting binned?
Then senders' incentive will become to make the subject line into clickbait for the content, so that you'll open the message. So instead of subjects like "Order placed", "Order paid", "Order shipped", "Order out for delivery" you'll get uniform subjects along the lines of "IMPORTANT UPDATE TO YOUR ORDER". You will lose efficiency getting through your emails, and over time the metric will lose its indicativeness. Everybody loses.
My gmail address received 35 emails yesterday (which didn't get spam filtered). All but 3 of those got auto-archived by the filters I have in gmail. I would love google to just do this automatically.
Practically I might need another message or two a week that didn't hit my inbox.... but that's fine as long as it's as it is still searchable.
But even for other types of transactional emails, like shipment confirmations, I would expect the open rate to be much higher and/or the complaint rate to be much lower than for marketing email.
So I can disable a competitor’s email functionality by triggering a whole bunch of password reset requests for all discoverable usernames?
Together with cookies, you can show the captcha only to visitors that are not already recognized in some way, giving them a limited number of actions before showing the captcha. And regardless of whether you want one on your password reset page, you almost certainly want one on your login page anyway.
Gmail's algorithms analyzes, and has been doing over the last ~20 years, a combination of factors to classify emails as promotional or transactional!
Nothing in the code itself of your email will indicate that, other than the presence of an unsub link + the rest of the footer (which is the obvious sign that's a marketing email)
(non-us based not us citizen)
I think that email address gets more email for other people than email for me at this point.
It really drives me crazy that none of them have any type of email confirmation before accepting an email address as valid.
If you have a common word or common name email address at a big email provider then you almost certainly are getting: password reset emails, billing invoices/order confirmations, tax info, childcare/education notices, medical appointment confirmations, local government notices, business conversations, wedding invitations, etc.
All legitimate and not spam but intended for a different recipient.
One person, one time, understood the situation, thanked her, and updated things. And a year later, we got email for them. There's lots of mischief we could get up to, if so inclined, but we're not like that.
Someone last year accused her of 'hacking' in to their computer and stealing emails, so she's basically given up. But these people are missing their dr appointments, delivery change notifications, etc. And by 'these people', I'm meaning - it's perhaps 4 other people with slight variations of the same spelling.
Unfortunately you are no longer allowed to take them to court over this, as their terms of service simply say you are no longer allowed to sue them :) just like all tech companies that know they're committing lawsuit-worthy offenses.