When I think about it, you never see water come in a can. I guess cause people want to see the water.
I still think it's too expensive though.
their whole thing is drinks. in cans.
No idea how they did it, but mad props to them for somehow managing to make it this far on just water, and without backing of some other major beverage megacorp (like Coke or Pepsico), at least to my knowledge.
I'd say they're the Limp Biskit of beverage companies. They are all in on the stereotype, without shame, while simultaneously making fun of themselves for it.
It's also one of the things that the beverage can manufacturing industry tests for. All aluminum beverage cans are tested optically to detect and reject individual cans with holes in the metal that light can penetrate, and spot tests are also done using brine and electricity to detect metal exposure due to an incomplete plastic coating inside of the can (which can result in cans being rejected in batches of tens-of-thousands at once).
(Given all of this, maybe we had it closer right with the returnable, reusable glass bottles that were previously used by the soda industry.)
On the other hand, I've never seen water in cartons in my life.
But both cans and cartons are also lined with plastic on the inside, afaik.
I was seeing "When Chinese Industrial Espionage Goes Wrong" [1] some months age, industrial espionage related to the inside coatings of the cans. Quite interesting video.
I have next to zero idea what the appeal is but it really seems popular to be cruising around with water in a PET bottle.
I've used a re-usable double wall "Yeti" bottle for years and years, it's 100x superior to a plastic bottle, but yeah, the plastic bottles still win in popularity. I know of whole families who only drink out of PET bottles at home, ie they won't drink tap water, only from PET bottles. They go through tens of them a week.
Anyway my point is, I bet this news will have almost no effect on bottled water sales.
You can also get water in tetra pack paper containers. Again, I mostly see these at events where there is some reason to brand the water in an ecological fashion (had a pack that was imported from Norway to Dubai for cop28. I could really taste the sustainability in that one!)
https://bioplasticsnews.com/2020/07/22/cans-sustainable-plas....
no idea if it's still a thing or not though.