Off the top of my head, I can think for at least five foundation models (Llama, Claude, Gemini, Falcon, Mistral) that are all trading blows, but GPT is still a head above them and has been for a year now. Transformer LLMs are simple enough that, demonstrably, anyone with a million bucks of GPU time can make one, but they can't quite catch up with OpenAI. What's their special sauce?
I’m speculating here but I think Google always refrains from getting into the manual side of things. With LLMs, it became obvious so fast that data is what matters. Seeing Microsoft’s phi-2 play, I’m convinced more about this.
DeepMind understood the properties, came up with Chinchilla but DeepMind couldn’t integrate well with Google, in terms of understanding what kind of data Google should supply to increase model quality.
OpenAI put annotation/cleaning work almost right from the start. Not too familiar with this but human labor was heavily utilized to increase training data quality after ChatGPT started.
Or how do you think Google evaluates search-ranking changes (or gather data for training various ad-ranking & search-ranking models).
Overview: https://blog.google/products/search/overview-our-rater-guide...
Full PDF: https://static.googleusercontent.com/media/guidelines.raterh...
If I recall right, GPT4 got done in October. After that, it was RLHF and safety work (Bing starts using GPT4 publicly in February, a month earlier than official launch)
Ultimately though, it's futile to argue which model got done first, as long as the models were behind closed doors. But ChatGPT launched before Bard did and that's the pertinent part that gave OpenAI the first-mover advantage.
No. A lot of people think it really matters
A lot of other people pretend to care about it because it also enables stifling the competition and attempting regulatory capture. But it's not all of them.
What makes you think it is for show?
It's outputs non-sensical (aka highly hallucinating) or relatively useless but coherent text.
It really needs further refinement.
This is one big reason why GPT-4 is still the most popular.
We cannot know truly how these parameters interact at large scale and also how they interact with each other.
Is it really the case that openai has data that Google doesn't?
It will be interesting to see how capable Gemini Ultra actually is. For now we wait.