Read my last paragraph in my post again, please. What I'm trying to get at is that if you want to really squash an issue let's do more than the easy thing of "awareness". Why don't we actually get involved somewhere else? Help out in the places where this type of crap actually originated and keep it from happening in the end. Try to prevent the problem, don't just suppress it when it arises in certain cases. It seems the better long-term solution; IMO it's easier to correct less-formed opinions and put people on the right track then. "How to correct sexism in Silicon Valley" isn't just "hey, get mad at people when they say something out of line", it's also "hey, let's try to get people to understand why this hurts us in the first place".