In my mind presale is investors seeking potential appreciation by buying a product before it’s finished being manufactured.
So it’s a reward for speculation on a pre-order and that’s the parallel you are referring to, correct?
In this case the company seeks to restrict that speculation not to improve the opportunity for early investors who took the risk of preordering a product or a home but simply to restrict the availability of aftermarket product for their market benefit.
Read what was in the actual contract:
> Cybertruck Only: You understand and acknowledge that the Cybertruck will first be released in limited quantity. You agree that you will not sell or otherwise attempt to sell the Vehicle within the first year following your Vehicle's delivery date. Notwithstanding the foregoing, if you must sell the Vehicle within the first year following its delivery date for any unforeseen reason, and Tesla agrees that your reason warrants an exception to its no reseller policy, you agree to notify Tesla in writing and give Tesla reasonable time to purchase the Vehicle from you at its sole discretion and at the purchase price listed on your Final Price Sheet less $0.25/mile driven, reasonable wear and tear, and the cost to repair the Vehicle to Tesla's Used Vehicle Cosmetic and Mechanical Standards. If Tesla declines to purchase your Vehicle, you may then resell your Vehicle to a third party only after receiving written consent from Tesla. You agree that in the event you breach this provision, or Tesla has reasonable belief that you are about to breach this provision, Tesla may seek injunctive relief to prevent the transfer of title of the Vehicle or demand liquidated damages from you in the amount of $50,000 or the value received as consideration for the sale or transfer, whichever is greater. Tesla may also refuse to sell you any future vehicles.
Who wins? Tesla. They are able to capture the demand and prevent speculators (essential demand scalpers) from softening their market. You don’t own it you own the rights to use it less repayment terms. This is what they removed. I think it’s egregious market manipulation.