MicroCenter also has a deal on and off (mainly keeps switching motherboards) for an Intel 12900k bundle with motherboard and 32 GB of DDR5 RAM for $400. It may not be the absolute best for raw gaming, but damn, that is a pretty good deal.
I don't know how good of a value the 7700X bundle is, but my problem is I always want more cores because I am usually compiling code. I loved the 5950X, a very fast and power efficient CPU, so my likely upgrade path is probably the 7950X or TR or whatever CPU takes the "productivity" crown next. And hopefully, by the time I'm in the market again, MicroCenter will have another unreasonably good deal available.