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By hiring VMWare, Dell and Oracle people

Chances are you're not the audience and some exec is

Google Cloud's current CEO spent 22 years at Oracle before taking this role.

The new leadership under Cloud that chases buzzwords.

All corporate-y? By becoming a big corporation

Cloud services rely a ton on marketing, B2B relations, and customer support. Google has never exactly been about that stuff, and GCP was suffering. So they pulled in Oracle, MSFT, etc execs, which lame as that sounds was probably the right move for GCP in particular.

And I guess this is the kind of marketing that attracts the customers they want.

Money.

They removed that line about not being evil

^^^ this