One thing that scientists have learned over the last year is that facts and honesty don’t help. There are many financially motivated people trying their best to keep the temperature rising unchecked, and they know that complex, nuanced messages just don’t land at a political level. So you want something to happen, you keep the message consistent and clear.

Don’t tell the losing team they should give their opponents more chances to score. If society had wanted straight talking, we wouldn’t be in this situation.