$0.20 per install, even if your app is free, is insane. Unreal and Godot are serious competitors now. I dont see how Unity thinks this will work.
Is that accurate?
I'm looking at the "Runtime Fee Eligibility" section [1] and it looks like you need to have revenue before you start getting charged per install.
For the 'Unity Personal' / 'Unity Plus' it looks like you need $200,000 in revenue over the past 12 months AND at least 200,000 installs over the lifetime of the game. If you don't meet both those criteria then I don't think you pay the per-install fee.
Am I reading this right, or am I missing something?
[1] https://unity.com/runtime-fee#unity-runtime-fee-eligibility-...
A real common thing is for a game studio to release a new installment in a popular franchise, and then make the previous installment(s) available through a Humble promotion to advertise it. This is a great model, gamers get cheap and good games, the studio gets more exposure for its franchise that leads to full price purchases in the future. (Worked on me with Divinity Original Sin and some others)
It feels like Unity has just killed off this model. Screw them, I now hope Unity goes out of business ASAP.
> We set high revenue and game install thresholds to avoid impacting those who have yet to find scale, meaning they don’t need to pay the fee until they have reached significant success.
> Only games that meet the following thresholds qualify for the Unity Runtime Fee:
> Unity Personal and Unity Plus: Those that have made $200,000 USD or more in the last 12 months AND have at least 200,000 lifetime game installs.