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Afaik a ton of companies use Watson.

IBM doesn’t market services… they market solutions. You contract with them and they figure out how they build something for you. And it may include Watson.

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Yeah, though it's not really what people think of from the Bob Dylan ads. Watson started as a specific piece of technology (an attempt to turn the Jeopardy-winning system into a general AI engine) and later morphed into just a catch-all brand for everything IBM offers in AI and ML.

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