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this is pretty close to what regulated tobacco packaging has looked like in australia for the last decade. a giant message with a health warning ("SMOKING HARMS UNBORN BABIES") paired with an often gross / confronting photo of the corresponding health outcome.

similar to what we have had in the UK for a good while too, there is one with a sad limp looking cigarette and SMOKING CAUSES IMPOTENCE which I find very effective, more so than the ones of tumours even.

Morbid thought, but I wonder if, given enough time, this might cause people to start to associate positive feelings with these gory images through some kind of Skinnerian mechanism.

this was disgusting, a content warning would have been appreciated

sorry..... the shock factor is what is supposed to disuade potential smokers and smokers for giving up smoking

There actually do exist smokers who because of these pictures attempt to collect cigarette packs with all of these ugly pictures like children do for collectible stickers. :-)

Always on the lookout for a Bryan, that's how I know I'm lucky that day :)