Personally, I can't imagine needing to Archive a repo. Yes, repos get old, but that's what a source repo is for. If you can give me reasons, then I might signup.
Now, maybe you are: 1. offering me a way to save money because GitHub charges per repo. If so, tell that on your homepage. 2. offering me a way to save time by not having to see junk. If so, tell that on your homepage.