Give the site a try sometime and let us know any feedback you have that could improve the experience: team @ crowdtilt.com
Also I was a little put off by registration page since it at first seems like you need facebook and the non-facebook options is in little print. When you click that link it and the name and email box appear would in my view be a better registration box to put first.
We are also working on a better login/sign-up flow. I appreciate your feedback.
(most uses of the site are for a "kickstarter for groups of friends" where instead of a $30,000 documentary, it's a $1,300 party-bus where like an evite, you share the link/campaign with your group instead of strangers just coming across it through a "browse" page)