"come into our walled garden where you pay to agree to these onerous and arbitrarily applied terms, we analyze every possible app to see every app and idea per version, and then copy the ones that take off allowing it to function outside the constraints of our walled garden while continuing to apply these arbitrarily enforced terms to you debilitating your business in unnecessary ways"
the regulator and existing antitrust statutes can override the clauses that someone agreed to that perpetuates this, and they should. with the alternate route for Apple being to pay the developer beginning at an independent third party's valuation.
Apple doesn't currently have one in computers, mobile devices, or VR.