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I use exquilla[1] for some years now. It is paid though and costs 10€/year. Furthermore it is only mails...

Why does this website look almost identical to the Owl website below?

edit: Same pricing, same exact signup form and "Domain Licenses" page, etc. but way worse design. I'm guessing this is a knock-off of Owl? Or worse?

Same company owns both. IIRC, exquilla came first.