Having been linked this elsewhere in the thread I don't quite like the fact that they're so brazen that they bought internal lighting from Camping World and drive it with a Logitech USB gamepad and using half-ass construction piping as a ballast.
Or the fact that they scrubbed a Titanic launch for the media due to weather (presenting from some kind of briefing room where they presented from a laptop on top of a Breville cooker box), went elsewhere, then scrubbed THAT launch while in the water because the launch platform floats detached...