Love to see it, but it reminds me of the videogame industry with their trashy practices and they're still loaded. Pre-orders, microtransactions, selling literally the same game 10 times over with minor changes...
People in general like playing games and don’t mind paying for them. See: Video game industry is loaded.
"Whales" present the same problem to video game companies as a single large customer has on a small business or a lucrative vertical in large businesses (see Google, Facebook). That outsized revenue stream dictates where the rest of the product goes because nothing brings in close to the same revenue.