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Snoo is the name of the reddit alien. I believe it was going to be the original name of the site (what's new - what'S NOO).

Since "redditor" is a community name, it makes sense there would be a different internal/employee demonym and Snoo fits the site as good as any other name might.

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Here’s an idea, call them employees.

Every company I've ever worked for has had some sort of name for their employees. It's probably supposed to foster some sense of community/belonging.

You're welcome to take the cynical approach to that, sure, but I've never felt it to be a particularly harmful thing. It's good to have some semblance of a friendly culture, if only to break up the day.

Some people will like it and I'm sure some people hate it. I've never given it a second thought though.

I always hated it. It feels infantilizing.

I don't see it as any different from schools or sports going "go [Mascot]s!". I was never into that culture, but I also see my world getting more and more lonely by the year.

If others bond together from that, I get it now.

Family! ;-)

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