No matter how good Oculus is, Apple will be the VR experience everyone will want to have. Apple will sell it vastly better and make it far more desirable than anything Meta can manage.
If I have to strap on an invasive device to my face, what company am I going to trust more - the one that has been hammering in its “privacy” credentials for years, or the one that incites riots and whose founder is memed to be a humanoid?