More detail. They have positioned themselves as being too powerful. Think about how ridiculous that is, and at odds with everything else we know about the industry. They love it. They want YouTubers warning about how cool their tech is. They want the CEOs to philosophize about whether self driving is ethical with their friends.
It’s the plastic bag wrapped around the drain cleaner - making you think it’s so acidic and powerful it has to be carefully controlled.
But it’s all just marketing and completely unnecessary and to plumber would even bother.