Is it wrong that my immediate reaction to this is, "Sweet, so I can finally do things with my board I was prevented from before!"
There is a giant pile of hardware in the world that relies on unsigned hardware. Meanwhile, MSI uses its hardware signing to hurt its customers.
Will some MSI users get tricked into using malicious firmware? Doubtless, eventually. That's sad. But not nearly as sad as the millions of users who can't use their own computers in a manner of their choosing.
Celebrate, without remorse.
Like I said, I get the support for increased openness and freedom in hardware and the appeal that has to some users. But security is a feature that a lot of users (even power users) care about too, and it's bad when that feature breaks.
Asus seems to have had several design issues, qc flaws and other support issues lately. MSI have had data breaches, and even then bully reviewers to the point you really can't trust a lot of their product reviews or them. Gigabyte treats their Linux using customers like hot garbage, and then there's the exploding PSU coverup/downplay. I'm not sure how many options that's leaving on the table at this point. I know there's ASRock for MBs and haven't seen anything bad about them lately.
They artificially limited both discrete and on board GPU being active at the same time in my GT72's BIOS.