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I hear a lot of people yelling about this, but is there anybody else who thinks this is totally awesome?

To me, this is just more ammunition these companies are giving to the people they're trying to prosecute.

And in this case, you actually have video supporting the notion this was not an "oops" situation.

If the NFL does not file suit here I'm assuming they're ok with streaming as long as you see all their advertisements on the stream as well.

I imagine so as well, as to main copyright you need to show you're enforcing it.

You're thinking of trademark. There is no requirement to enforce copyright and no loss for not doing so.