You don't think Google did this on purpose, do you?: https://ibb.co/JvY26s2
Am I seeing double?: https://ibb.co/0y2xLWX
Web layouts have *evolved* in a bizarre way, especially when businesses are paying for results and the user experience comes second. Popups (or whatever the cute new euphemism is) are an easy way to add new garbage to a site while separating the garbage from the content. Cookie banners, logins, paywalls, and more!