Much of the high volume shoplifting is actually a business. They ae in it as a job to make money. I don't think counselling would work like it would on a kid who shoplifted some stogies and candy a couple of times.
You could effectively argue drug dealers and bookies are running an illegal business, and I would not disagree. They sell (illegal) goods and services to willing participants. The fences (eBay and other co-conspirators) are running a business too.
But shoplifting isn’t a business any more than muggings and “protection rackets” (give me a cut or I break your kneecap) are a business. It’s just violence.